STATEN ISLAND, N.Y. — Flagship Brewing Company used Ralph’s lemon, orange creamsicle and watermelon-flavored ices as the backbone for a new hard seltzer line. Offered on Friday night at 6:30 p.m. via the brewery’s website the 12-can variety pack of spiked suds sold out in a stunning 31 minutes.
On Friday afternoon Flagship co-owner Jay Sykes said the product was available for direct-to-home delivery.
“We felt that selling it out of the taproom in the pandemic would be irresponsible and create lines or a crowd,” said Jay.
Based on the tidal wave of demand he guessed correctly.
